Marie Stopes International Organisation Nigeria (MSION) is a results-oriented Social Business, which uses modern management and marketing techniques to provide reproductive health care and allied services. MSION’s goal is to meet the needs of underserved Nigerians and dramatically improve access and use of a range of reproductive health services. MSION is part of Marie Stopes International’s Global Partnership which is in over 37 countries worldwide.)
We are looking for a creative, dynamic and result oriented Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The right candidate must possess a strong understanding of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
The core responsibility of this post is to use your:
￭ initiative ￭ energy ￭ persistence ￭ results orientation
￭ drive ￭ integrity ￭ enthusiasm ￭ commitment to personal development
To further MSI’s partnership mission: enabling individuals to have children by choice not chance.
The Digital Marketing Manager/Coordinator) will work with the Marketing and Strategic Communications and Channel Operation Teams of Marie Stopes International Organisation Nigeria (MSION) to drive customer growth through the new media channels and maintain a strong and competitive online presence and brand equity for MSION. The role holder will plan digital marketing campaigns, maintain our social media presence across all digital channels, and measure and report on the performance of all digital marketing campaigns.
The role holder will be responsible for all aspects of our digital marketing operations with the central goal being focused on growing MSION’s brand influence and increasing brand awareness and loyalty. S/he will work closely with the Contact Centre Coordinator, Demand Creation Leads, and Channel Leads, in the development of digital Demand Creation Strategies, design and development of effective digital marketing materials that provide excellent information in appropriate format, that promote MSION’s Brand and boosts client numbers using a broad range of electronic and new media channels tested for ROI and impact. This will include clear communication to the whole team on progress against strategy and lessons learned.
Digital Marketing and Advertising
Digital Platform Management and brand presence building
General Cross Cutting Duties
Attitude / Motivation:
Qualifications, Skills and Experience